About Cloud Genii
Cloud Genii is a Salesforce consultancy based in South Africa, helping organisations fix, improve and build Salesforce environments with clearer structure and stronger foundations.
We work best where Salesforce has become important enough that poor data, fragile automation, weak reporting or unclear ownership are creating real business friction.
Cloud Genii helps organisations make Salesforce clearer, more reliable and easier to improve.
That may mean repairing an inherited Salesforce environment, shaping a new implementation, improving marketing automation, strengthening data architecture or preparing for AI and platform change.
The common thread is structure. Before more work is added, we help clarify what is really happening, what needs to change and what the system must support.
Cloud Genii does not start with configuration for its own sake. We first look at the business process, data model, automation, reporting and ownership around Salesforce.
This helps avoid adding new work on top of unclear foundations.
Our approach is simple: understand the problem, design the right intervention, deliver in controlled increments and leave the environment easier to manage.
We do not over-engineer. We do not add complexity to prove capability.
Whether the work involves remediation or a new implementation, the goal is a Salesforce environment that is easier to trust, easier to use and better aligned to how the business operates.
See How We WorkClients usually come to Cloud Genii when Salesforce needs more than admin support or another round of disconnected configuration.
They value clear thinking, senior involvement and practical Salesforce work that improves the operating reality.
The name reflects the way we approach the work: calm, practical and structured.
Cloud Genii exists to help clients rise above Salesforce complexity, see what is really happening and make better decisions about what to fix, simplify or build next.
Cloud Genii was founded to help organisations get more practical value from Salesforce.
Too often, Salesforce becomes harder to trust over time. Reports weaken, automation becomes fragile, complexity builds up and teams start working around the system instead of through it.
Cloud Genii exists to address those issues properly, whether that means repairing an inherited environment, shaping a new implementation or helping clients prepare for the next stage of their Salesforce roadmap.
Salesforce should become clearer and more useful as a business grows, not harder to trust.
Cloud Genii is intentionally senior-led and hands-on.
The emphasis is on clear communication, practical delivery and accountability close to the work.
Cloud Genii is led by Erik de Wit, a Salesforce consultant and founder who has worked on Salesforce projects since 2012 and was first certified the same year.
Erik also holds a BSc (Hons) in Digital Technology, Design and Innovation from Technological University Dublin.
Clients work directly with senior Salesforce experience across implementation, remediation, architecture, data and delivery, without unnecessary delivery layers.
The work is practical, diagnosis-led and focused on making Salesforce clearer, more reliable and easier for the business to use.
Cloud Genii is a Salesforce Consulting Partner.
That matters because clients need confidence that advice is grounded in platform understanding, current product knowledge and practical delivery experience.
The partnership supports Cloud Genii’s ability to stay aligned with Salesforce platform direction across marketing, sales, data, automation and AI.
But the badge is not the whole story. The value lies in combining platform alignment with architecture thinking, operational clarity and hands-on Salesforce expertise.
View our Salesforce Partnership
Cloud Genii is based in Pretoria, South Africa, and supports clients across local and international Salesforce environments.
We work through remote advisory, implementation and delivery support, with in-person engagement where it adds value.
Start with a focused conversation about what is working, what is not and what the system needs to support next.